The catalog we are building
Research should be easier to find, license and build with.
POPULAB is building a common catalog for respondent-level datasets. It will help organizations understand what research could be available through the platform while research owners retain their customer relationships and control access.
One catalog. One analytical platform. Many providers, markets and applications.
One technical environment
A consistent platform model across research owners and markets.
The goal is to give authorized organizations one reliable way to work with licensed research.
Instead of maintaining a separate integration for every provider, an organization could build products on POPULAB and use the appropriate licensed data for each market.
One product architecture. Global research coverage.
Two sides of the catalog
A catalog that serves data consumers and research owners alike.
For global organizations
A global agency, media company or enterprise insights team could progressively establish one technical foundation for respondent-level research across markets.
For research owners
The catalog is intended to provide another way for potential customers to discover research and understand how it could be incorporated into their products.
The network effect
A broader catalog can make the platform more useful to both research owners and product builders.
Research owners
Make datasets discoverable while retaining control over who can access them.
The POPULAB catalog
One governed platform representing each dataset through common services.
Product builders
Agencies, media companies, software teams and insights teams build with licensed research.
More building creates more demand for research
A common enterprise infrastructure connecting the organizations that create respondent-level data with the organizations that build products from it.
Help shape the catalog
Make research easier to discover, integrate and build with.
Tell POPULAB about the datasets your products depend on—or research you want to make available through the future catalog.
Discuss a dataset