These Terms of Use (“Terms”) govern your access to and use of the POPULAB website at populab.ai (the “Website”), which is operated by Maple Insights Inc. (“POPULAB”, “we”, “us”), a corporation incorporated under the Canada Business Corporations Act. By accessing or using the Website, you agree to these Terms. If you do not agree, please do not use the Website.
About the Website
The Website presents general information about POPULAB and its platform. The information on the Website:
- describes POPULAB and its platform at a high level;
- is provided for general information only and is not an offer, a commitment, or professional, legal, or financial advice; and
- does not create any service commitment, warranty, or contractual obligation.
Descriptions of platform capabilities on the Website are general and do not promise that every capability is included in every engagement or suitable for a particular use. Engagement scope, capability availability, service levels, data rights, intellectual-property rights, and commercial terms are established only in a signed agreement between you and Maple Insights Inc.
Intellectual property
The Website, including its text, design, graphics, logos, and code, is owned by Maple Insights Inc. or its licensors and is protected by intellectual property laws. “POPULAB” and associated marks are our trademarks; other names and logos used are the trademarks of their respective owners.
You may view and print pages from the Website for your own informational, non-commercial use. You may not copy, republish, redistribute, transmit, sell, or create derivative works from the Website or its content without our prior written consent. Product interface panels and examples shown on the Website are illustrative marketing mockups, not depictions of customer data or live systems.
Our commercial model is that a partner owns its user-facing product, brand, and experience while Maple Insights Inc. retains its reusable POPULAB backend platform. A signed agreement defines the applicable ownership, licenses, custom work, data rights, and pre-existing intellectual property for each engagement.
Acceptable use
When using the Website, you agree not to:
- use the Website for any unlawful purpose or in violation of any applicable law or regulation;
- attempt to gain unauthorized access to the Website, its servers, or related infrastructure;
- interfere with or disrupt the Website, including through automated means such as scraping, spiders, bots, or denial-of-service activity, except for search engine indexing that respects standard technical restrictions;
- introduce malware or other harmful material to the Website; or
- misrepresent your identity or the identity of your organization, including when submitting the contact form.
Third-party content and links
The Website may reference or link to third-party websites or resources. These are provided only for convenience, and we do not endorse, control, or take responsibility for them. Your use of third-party resources is at your own risk and subject to their terms and privacy practices.
Availability and disclaimer
The Website is provided on an “as is” and “as available” basis, without warranties of any kind, whether express or implied, including warranties of availability, accuracy, completeness, non-infringement, merchantability, or fitness for a particular purpose. We do not warrant that the Website will be uninterrupted, timely, or error-free, and we may modify, suspend, or discontinue any part of it at any time without notice.
To the maximum extent permitted by law, we disclaim any responsibility for, and will not be liable for, any direct, indirect, incidental, consequential, special, or punitive damages, or any loss of data, profits, revenue, goodwill, or business opportunity, arising from or related to your use of, or inability to use, the Website, even if we have been advised of the possibility of such damages.
Limitation of liability
To the maximum extent permitted by law, our total liability arising from or related to the Website will not exceed one hundred Canadian dollars (CAD $100). Nothing in these Terms excludes a right, remedy, warranty, or liability that applicable law does not permit us to exclude or limit.
Indemnification
To the extent permitted by applicable law, you agree to indemnify Maple Insights Inc. and its directors, officers, and employees against third-party claims and reasonable costs arising directly from your unlawful misuse of the Website or material violation of these Terms.
Governing law
These Terms and any dispute arising out of or relating to the Website are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein, without regard to conflict-of-laws principles. Subject to any mandatory rights or forum available under applicable law, the parties attorn to the courts located in Ontario, Canada.
Changes to the Terms
We may update these Terms from time to time. The “Effective date” shown in these Terms indicates when the current version took effect. Continued use of the Website after changes are posted constitutes acceptance of the updated Terms.
Contact
Questions about these Terms can be sent to [email protected].
Maple Insights Inc., operating as POPULAB
Effective date: August 31, 2026